Value Chain Analysis in the Circular Economy
Week 2 of the 2019 Global Retail Challenge
- By [ Katie Nicholos ]
- 10/16/2019
This week our GRC student teams tackled a Value Chain Analysis, designed to help the them identify the major players and key activities that contribute value to the creation of their chosen product or service category. This exercise gave students the opportunity to consider who holds bargaining power and influence in a circular system. They discovered that some players drive performance, some players are vulnerable to substitution, and some players are in a position to increase power. Understanding the value chain helped them better understand the capabilities, vulnerabilities, opportunities and gaps that currently exist in the system.
Hidden opportunities for change exist in unexpected places which can be the catalyst for larger systems change in the future.
- Team 1 – Ecole des Ponts,
- Team 4 – Ashesi University A,
- Team 5 – Vanderbilt University,
- Team 8 – University of North Carolina,
- Team 10 – Ohio State University,
- Team 12 – Columbia University, and
- Team 15 – Smith School of Business.
We can’t wait to see what the students submit this week. Stay tuned!
